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Aplikacje WWW, internetowe (web apps), Strony WWW, pozycjonowanie, kampanie AdWords - Witold Rodzeń


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Cytat dnia: Nie wierz we wszystko, co usłyszysz, nie wydawaj wszystkiego, co masz, i nie śpij tyle, ile chcesz
H. Jackson Brown
Aplikacje web Aplikacje web

Aplikacja web (internetowa) to program, który pracuje na serwerze i komunikuje się poprzez sieć Internet z komputerem użytkownika za pomocą przeglądarki internetowej. Aplikacja pozwala na globalny, zdalny dostęp do informacji z możliwością jej modyfikowania.

 Globalny dostęp do informacji to istota działania aplikacji web.

Prawidłowe zamodelowanie procesu biznesowego za pomocą aplikacji web pozwala uzyskać wysoką rentowność dzialności w każdej branży.

Tworzenie aplikacji web to wiodąca część działań naszej firmy.

 Zobacz wybranie realizacje »»

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INDEX_WWW_HEAD <br />
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INDEX_WWW_HEAD

Internet jest aktualnie przestrzenią, w której odbywa się coraz więcej procesów biznesowo-społecznych.

Strona WWW to jeden z elementów, który pozwala na włączenie się do tego medium i sprawny kontakt z otoczeniem.

Strona WWW ma ogromne znaczenie dla wizerunku firmy. Forma, treść, funkcjonalność i skuteczność w przekazie ma wymierny skutek finansowy dla biznesu.

 Dzięki stronie WWW Twoja firma może przekazywać informacje o Twoich usługach i produktach 24h/dobę przez 7 dni w tygodniu.

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INDEX_WWW_HEAD <br />
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INDEX_SEO_HEAD

Pozycjonowanie (ang. Search Engine Optimization) to szereg działań mających na celu poprawę pozycji strony WWW w wynikach wyszukiwania.

Wyższa pozycja strony w wynikach wyszukiwania zwiększa prawdopodobieństwo dotarcia klientów do prezentowanej oferty, a w konsekwencji do zwiększenia sprzedaży.

 Pozycjonowanie, w odróżnieniu od innych form promocji strony w Internecie nie generuje bezpośrednich kosztów związanych z kliknięciami.

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INDEX_WWW_HEAD <br />
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INDEX_ADWORDS_HEAD

Kampania AdWords to jeden z najszybszych sposobów prezentacji produktu, usługi lub określonej treści w Internecie.

Czas pojawienia się oferty na pierwszej stronie wyników wyszukiwania Google to ok. 5 min. od momentu utworzenia kampanii.

 Narzędzia raportujące pozwalają zmierzyć rzeczywistą ilość pożądanych działań (np. sprzedaż produktu), generowanych przez Twoją stronę, dzięki reklamie AdWords.